Paddy O’Connell began making his granola above the family run pub in Cullahill County Laois in 2010, following his graduation from Ballymaloe Cookery School. Originally sold at local farmers markets, Paddy O’s Cereals are now available in over 250 stores in Ireland. “I remember my first day at a farmer’s market, I had 60 bags of granola and I sold every one.”
From a young age Paddy had a passion for food and cooking. “My family always valued the importance of healthy, homemade food so I grew up appreciating what I was eating.” Paddy’s granola comes in six delicious flavours including Fruit & Seeds, Granola & Berries, and Strawberry & Apple. He oversees all aspects of the business and as a result knows exactly where all of his ingredients come from.
“We take pride in supporting local Irish farmers and knowing
where our oats are sourced.” The cereals are both high in fibre
and low in saturated fat, with no added salt. Paddy relishes in
the opportunities the job creates and loves building lasting relationships. “Whether it’s a local shop owner, a distribution centre manager, or a consumer, I value the opportunities I have to share the products I love with the people I meet”.